Why is branding important for a new business?

Successful branding begins at the start of your business journey!  Learn to develop a structure that is unique to your business and recognizable to your customer.  When developed and implemented well, branding keeps your business top of mind for customers.

This session teaches new businesses how to develop their brand.

Webinar Highlights:

• What is a brand?
• The importance of branding?
• The three branding principles
• Steps to branding development
• Protecting and maintaining a successful brand

This webinar session is presented by the UTRGV SBDC (Small Business Development Center) with promotional support by the Brownsville Chamber of Commerce, Rio Grande City Economic Development Corporation, Rio Grande City Public Library.