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DTSTART:20220920T150000Z
DTEND:20220920T170000Z
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SUMMARY:Creating a Brand Style Guide for Your Small Business
DESCRIPTION:REGISTRATION LINK:\n\nhttps://utrgv.zoom.us/.../74166.../WN_CF-PaZx4QESLyM3tMkm0lw\n\n\n\nWEBINAR DESCRIPTION:\n\nYou have a marketing plan and a brand identity for your small business. Now what?\n\nIt takes time and money to establish your brand identity. Make sure to protect your investment by setting and enforcing your brand guidelines!\n\nA brand style guide is a manual for all your promotional materials\, including fonts\, logos\, color schemes\, and even your 'voice'. This manual is an essential tool to ensure that your small business creates and maintains consistent materials inside and outside your company.\n\nHelp your customers recognize your company at every point of contact on your website\, social platforms\, signage\, business card\, uniform\, etc! Join us for this practical webinar to create your own style guide.\n\n*Recommended for small businesses with a brand identity.\n\n \n\nWebinar highlights:\n\n\n Mission statement\n Name & tagline\n Voice & tone\n Intended audience\n Visual identity\n Logo\n Color Palette\n Typography\n Photography and Videography\n Iconography\n Creative Partners\n Future Planning\n\n\nThis webinar is presented by Jaenie Longoria\, Global Business Consultant with Biz Media Firm.\n\nThis webinar is hosted by the UTRGV Small Business Development Center with promotional support from area resource partners: Brownsville Chamber of Commerce\, Edinburg Chamber of Commerce\, Greater Pharr Chamber of Commerce\, Rio Grande City Public Library\, RGV Hispanic Chamber of Commerce\, and South Padre Island Chamber of Commerce.\n\nRegister at link above. Deadline applies.
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